SEO tips · Note 20 · Photos

Compress before you upload

This one's worth repeating because it fixes more problems than any other single habit: a photo straight off a modern phone can be 8 megabytes, and ten of them will sink a page. Run images through a free compressor first and most will shrink by 70% with no visible loss.

The move

Pick a free image compressor and bookmark it. Compress every image before it goes on the site, from now on.

Do it step by step

  1. Search for a free image compressor — Squoosh or TinyPNG are solid.
  2. Bookmark it so it's one tap away every time.
  3. Before uploading any photo, run it through the compressor first.
  4. Aim to get each image under about 200 KB.
  5. Save it as a JPG for photos, PNG only when you need transparency.
  6. Newer WebP format is even smaller if your builder accepts it.
  7. Make it a habit: compress first, upload second — every time.
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